Archive for January 9th, 2004

Basics Of Promotion Advertising

Home Based Business Opportunities: Promotion advertising differs significantly from consumer franchise-building advertising. The latter is long-term in nature and aimed at giving customers reasons to buy. Promotion advertising is short-term. It pushes for the order by providing incentives, coupons, rebates, premiums and contents. The usual medium for promotion advertising is print. Some big-budget advertisers use [...]