Amazon: “This book is the only work I know of which accurately recounts the rise of the flat panel industry and captures the key factors which separated the eventual winners from the rest of the participants. The authors clearly spent a great deal of time interviewing and reinterviewing the key players all around the world, and were able to develop an understanding of this industry which far surpasses the somewhat parochial and simplistic viewpoint we often hear in the U.S. There are many lessons to be learned from the emergence of the flat panel industry (particularly in the U.S.) and this book does a very good job of extracting them from a wealth of insightful observations.”
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