Amazon: “Nobody needs to tell you that in the new economy, managers using conventional strategies are losing out to smart, fast, entrepreneurial competitors who move on ideas others overlook and who confidently act while others dither. Are the managers of leading companies simply doomed to let this happen? Not at all, argue Rita Gunther McGrath and Ian MacMillan. The fundamental problem is that the tools, training, and conceptual frameworks that work for business-as-usual can’t, and don’t, work when your main challenge is to bury old business models and aggressively create completely new ones. To succeed, today’s strategists need the thought process and discipline that are second nature to successful entrepreneurs. The Entrepreneurial Mindset offers a refreshingly practical blueprint for thinking and acting in environments that are fast-paced, rapidly changing, and highly uncertain. It provides both a guide to energizing the organization to find tomorrow’s opportunities and a set of entrepreneurial principles you can use personally to transform the arenas in which you compete.”
Kurt Steele on October 27th, 2006 at 5:31 pm
This book reiterates what I have been teaching for years about eh entrepreneurial mindset. I am encouraged that hsi is up here and I desire that everyone knows that we MUST grow in our mindset and evrything else falls out from there!
Kurt Steele
Entrepreneurial Mindset - Coach