It seemed like such a great idea: You found the ideal niche market, complete with potential customers by the dozens and profit potential galore. Maybe you already found the ultimate location, or you’ve put together a stellar e-commerce site that would even put Amazon.com to shame.
There’s just one problem. You haven’t the foggiest idea where to find all the products you need in order to stock your shelves.
Don’t be dismayed. This scenario happens time and again with new entrepreneurs, and it’s understandable. Even if you come up with a brilliant idea of a product you want to sell, there’s still the tiny detail of finding the actual product. You want to sell XYZ, but you’re wondering, “Where exactly can I get a supply of XYZ to sell—and get it for a fair price?”