peaches David Tufte: “Did you know that produce companies in California routinely ship fresh produce east without a final destination? The shelf life is so short, and demand so volatile, that they send fully loaded semis with team drivers east on the interstates and then call them in a couple of days when they’re near (say) St. Louis to tell them to finish their journey in (say) Poughkeepsie. Now that is just-in-time-delivery.”

Interesting. Anyone know more about this? There’s a business idea in there somewhere.

Originally posted by Dane Carlson on August 27, 2004 in Ideas.

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