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Some Thoughts About Network Marketed Products

September 5, 2004 by Dane Carlson | 1 Comment

Dave Stone:

If you are considering an income opportunity in Network Marketing, a central element you need to consider is who your customers will be for the product and services you intend to offer. Here are a few thoughts:
  1. Is your product or service consumable or is it a single purchase item?
  2. Is the price of your product or service competitive to a consumer NOT involved in the business?
  3. Does the product or service have wide enough appeal for the potential market?
  4. Does the sale of these products or services require specialized knowledge on my part?
  5. Are there restrictions to where I can market geographically?

In Posts | 1 Comment

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Comments

  • Chuck on September 7th, 2004 7:15 am

    Here’s a dirty little MLM secret …

    Most MLM “Distributor” prices are what the same as “retail” in the equivalent retail store.

    Why?

    Virtually nobody ever retails any product any more. They just sign up “preferred customers”.

    Some companies are honest about that.

    Others still claim that “retailing” is a profit center. Even Donald Trump’s not buying at those prices!

    If the company is a “catalog” company, signing up “preferred customers” and that’s the business model (I can think of one top company for which this is…) then one must see if the preferred customer price is comparable to what consumer’s pay elsewhere.

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