Archive for September 16th, 2004

Hiring Poorly is Worse than Not Hiring

Joe Kraus, one of the founders of Excite, says that hiring a bad employee is far worse than not hiring anyone. He explains: Other than fundraising, nothing I do as an entrepreneur is as important as hiring. But, hiring is tricky because it’s so easy to loosen standards, especially when you’re feeling in a pinch [...]

 

How to Build Your eRetail Business with a Blog

MarketingSherpa: “Blog readers are among the traffic most likely to convert to buyers. ‘Six to eight percent of Blog readers buy something. Once someone finds a Blog entry and reads the whole thing, they are about as qualified as you can get.’”

 

Starting an eBay Business for Dummies Starting an eBay Business for Dummies

An unnamed reviewer on Amazon: “There are lots of books on eBay, but this one really helped me get organized for setting up my ebay business. It’s written in a friendly authoritative style – it made me feel like I was getting advice from a very knowledgable friend. I’ve heard Ms. Collier teach at ebay [...]

 

Franchising Your Business

Lots of good reading in this series of articles from The International Franchising Association on franchising your business: What Is Franchising? Franchising Your Business Part I: Introduction to Franchising Part II: In What Ways Is Franchising A Superior Expansion Method? Part III: When Is A Company Ready To Franchise? Part IV: Buying A Franchise Part [...]

 

Entrepreneurs Over 50

Startup Journal: When it comes to self-employment, people over age 50 are more likely than younger workers to take the plunge. Many of them also are diving into entrepreneurship for the first time, according to a study by AARP (formerly the American Association of Retired Persons). The AARP study shows that 16% of those over [...]