Archive for September 21st, 2004

How to Sell a Product Nationally

Business Week: Early on, of course, like most companies, we turned to those that we could solicit personally, as well as early adopters who would be naturally inclined to use our offering, a software tool that assesses the fit between a candidate and potential employer. Then the real work began: getting the product out to [...]

 

Straight to TiVo Business Idea

Biz Stone: “What if TiVo had it’s own original programming? Like a new sci fi or comedy series that doesn’t get picked up by one of the networks or some kind of morning news show. That would be revolutionary and cool. Sign me up!”

 

How Much Advertising Revenue Does Instapundit Generate?

In response to Instapundit Glen Reynolds comments about how little money he makes from his weblog, Robert Sama ran the numbers and discovered that According to Blogads, Instadude had three rates for ads, $3k for the top ad, $2k for the second ad, and $1k for each subsequent ad. At 7 ads in his sidebar, [...]

 

Franchising’s Flaws

In response to the this previous post, Dr. Cornwall presents some of the downsides to franchising: It is important to keep in mind that the IFA is an advocate of franchising. These figures reflect the very broadest definition of franchising, which includes distribution companies such as car dealers, bottlers, and gas stations. It is not [...]

 

Franchises Are Big Part of Small Biz Market

David Patterson: Franchising is big business among small businesses in the US according to a study (1/2 meg PDF) by the International Franchise Association Educational Foundation and PricewaterhouseCoopers. The study reports that franchised businesses account for 9.5% of the US private-sector economy. According to the study, franchises directly employ 9.8 million people, about the same [...]

 

Private Equity Glossary

Anthony Cerminaro: “Everything you always wanted to know about definitions related to private equity investing from ‘A Round’ to ‘Zombie’ may be found in this glossary from the Center for Private Equity and Entrepreneurship of the Tuck School of Business at Dartmouth University.”