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Myths About Financing Your Company

Small Business CEO: “Perhaps no issue is dearer to the hearts and minds of today’s entrepreneurs than the issue of money – in all its forms, but most particularly in money that is raised for the company. For the first- time entrepreneur, there is no greater gift and no greater curse than raising money to ‘help the company grow’. This is also the most misunderstood aspect of starting and growing a company in today’s unique entrepreneurial climate.”

Steve Rucinski points to Myths about Financing a Company, a chapter excerpted from Start-Up Myths: How to Avoid the Pitfalls of Starting and Growing Your new Venture.

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