Boredom is Bad: Evaluating Your Business Idea
Angie McKaig is running an interesting series of posts about starting an internet business. The most recent entry is about evaluating an idea: “Is it conceivable that if you live and breathe this topic for the next two+ years, you will still be interested in it? That sounds like an easy question, but believe me when I say it can be complicated. People change over time. You might be very interested in Indian cooking for the next, oh, six months, but what happens when you’re tired of eating and reading about curries? Is this a ‘fad’ in your interest scale, or is this something that you’ll be able to enjoy long term? Viability is the primary place where my first web business, Pathway to Darkness, failed. While I had some passing interest in the topic, I soon grew tired of it and began to be uncomfortable with being associated as ‘the ultimate vampire resource’ girl. So take some time and be sure, before you jump in headfirst.”
How many of your online business ventures failed because of boredom? I can count three myself.
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