Dan Sherman:

I love this newest idea of mine. I was driving at night recently and saw this BEAUTIFUL Christmas light display at someone’s house. The house happened to be on the corner of a very busy intersection, so it’s going to be seen by lots of people. Being the person I am, I started brainstorming about how I could use the synergy of the obvious attention the light show was getting with the large amount of traffic in the position to look at it.

Sell Christmas lighting sponsorships. You become the broker.

 

Originally posted by Dane Carlson on November 28, 2004 in Ideas.

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