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Franchising: The Business Strategy That Changed the World
Amazon: “Franchising offers people the opportunity to own and operate their own business. What are the elements of a successful franchised business? The answer may be found through an examination of several of the leading franchises. This book, by a father-daughter business-writing team, presents profiles of ten notable franchises: McDonalds’s, H & R Block, Century 21, Dunkin’ Donuts, Duskin Co., Holiday Inn Worldwide, Pizza Hut, Servicemaster, Southland Corp. (7-Eleven), and Midas Mufflers. The authors include in these profiles biographies of the founders and interviews with franchisees. The work should prove useful to those interested in business history and to prospective franchisees, though a bibliography would have been a helpful addition. Recommended for all business collections.”
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Antonio Tauzene on December 19th, 2004 10:33 pm
While it is worthy reading the book, to me it is almost impossible to ask for a franchise, because I haven’t got the money to start the business. What to do?
Business Opportunities Weblog Brasil | Pizza Hut on January 24th, 2006 3:05 am
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