Archive for December 16th, 2004

How Do You Expect to Do Business With No Contact Info

Just For Small Business: “As I browse around the web marveling at the diversity of choices that are available, I’ve found a very disturbing trend. No contact information. No email, no phone, no contact form. What’s the logic? Do small business owners really think prospects will buy if they don’t know who they are doing [...]

 

It’s Now OK To Bid On Trademarks In Google

Online Business Opportunity Opportunity: Geico lost their case against Google regarding the use of their trademarked name to trigger Google AdWords ads. How can you benefit from this? This ruling by the courts opens the door for you to bid on trademarked names for your PPC ads – you just can’t use the trademarks in [...]

 

Don’t Do the Business Plan First

Jeff Cornwall: StartupJournal offers a review of various business planning aids (books, software, websites). Proceed with caution!! Too many entrepreneurs rush into writing a plan that rationalizes their idea. Then they launch a business that may have been doomed from the start. Before you ever write a business plan you should first take a long, [...]