Entrepreneur: “Trade shows and exhibitions provide a tremendously valuable opportunity for any entrepreneur to learn about the competition and sell their products. Getting hands-on competitive intelligence is not usually easy, but it’s as easy as pie at a trade show. A walk around the exhibit hall will earn you a sackful of literature on suppliers, distributors, the trade press, new market concepts—a two-pound synopsis of the market that you can review at your leisure when you get back home. You can also have yourself put on mailing lists, participate in market surveys and earn complimentary subscriptions to a handful of journals, not to mention be given more coffee cups, laminated business cards and free golf balls than you’ll ever need.”
If you’re coming to visit me at the National Franchise and Business Opportunities Show, in Sacramento, California on March 5th and 6th, some of the tips in this article will come in very handy.
Business Opportunities Weblog En Español on February 25th, 2005 at 5:06 am
Sacándole el Jugo a la Visita a una Feria o Trade Show
Entrepreneur: “Las ferias y exhibiciones le proveen una tremenda oportunidad al emprendedor para conocer a la competencia y vender sus productos. Aplicarse a la inteligencia competitiva no siempre es fácil, pero si lo es en una feria. Un paseo por…
Business Opportunities Weblog on March 3rd, 2005 at 2:07 pm
This Weekend: National Franchise and Business Opportunities Show
Just a reminder that I’ll be at the National Franchise and Business Opportunities Show, in Sacramento, California, at the The Sacramento Convention Center, on March 5th and 6th. Admission is $8 and the show runs from 11 AM to…