Archive for March 15th, 2005
Joe Kraus: So, my tip for entrepreneurs? It’s all about the long tail. Whatever business your starting, think about how to serve millions of markets of dozens instead of dozens of markets of millions. Serving the head isn’t a bad strategy. You can build a great business. But, figure out how to serve the tail [...]
Business Week: Which comes first: The product or the need? Do you focus on what you’re really good at as a company and try to be leaner and meaner than competitors? Or do you start with the needs of the customer and assemble your resources around them? For some companies wholly focused on one path [...]
When Business and Friendship Don’t Mix
Small Business Journal: Going into business with friends and family members might well be the easiest way to start a business enterprise. And I’m beginning to understand why it’s also one of the easiest ways to end a friendship. As with any venture, each partner has his or her own idea about how the project [...]
