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National Federation of Independent Busines:
The fact is a small company needs to appear just as professional as a larger company, even if run out of a home office with no employees and operating on a shoestring budget. The following tips can help you appear more professional, without breaking the bank:
- Set up a first-class voicemail system.
- Get a toll-free number.
- Send all mail on custom-designed letterhead in a designed envelope.
- Similarly, your business card should be world class.
- Write articles for trade publications.
- Send out press releases whenever warranted.
- Dress the part.
via Jeff Cornwall.

















KC on March 17th, 2005 at 7:18 am
Dane, et al,
Here’s one thing that will help: http://gotvmail.com/
I have no affiliation, but a entrepreneur friend has used them for 2 months and is very satisfied.
Jim Logan on March 17th, 2005 at 8:53 am
A nice thing about it, it doesn’t have to cost much to implement. With inexpensive software like MS Publisher, printing from companies like 48hourprint.com, and voicemail from companies such as Accessline Communications (nice COSTCO discount), it really is affordable to establish a professional appearance.
Business Opportunities Weblog En Español on March 17th, 2005 at 9:21 am
Siete Formas de Hacer ver a tu Pequeña Empresa más Profesional
National Federation of Independent Busines: El hecho es que una compañía pequeña debe tener apariencia tan professional como una compañía grande, aunque sea una compañía que tiene como sede la casa, no tiene empleados y tiene un minúsculo presupuesto. …
Jim Hoffman on March 20th, 2005 at 8:51 am
Another thing to remember. Use your real name. Too many people try to hide behind the business name.
Use your name on your website, mailings and anything else you do.
Brand yourself.
Rumki Sen on March 22nd, 2005 at 11:15 am
Also, it is always better to learn the basic skills you need to survive in an online world. Jim Edwards has come up with an article I think you’ll all like! Check it out at http://wordshavepower.blogspot.com/2005/03/can-you-survive-in-online-world.html
Hero on March 18th, 2008 at 9:23 pm