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Assessing Business Opportunities

The Entrepreneurial Mind:

A key skill that successful entrepreneurs learn is to more efficiently and quickly assess possible opportunities before they make extensive commitment of time and money. It allows them to weed out ideas that don’t have a good chance or working. In effect, it gives the entrepreneur a chance to fail on paper.

I have entrepreneurs examine three basic questions to assess opportunities:

  1. Is there a MARKET?
  2. Is there a MARGIN?
  3. Is this for ME?

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