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Small Is Better Than Big, From a Different Perspective
We are entering a new period of potentially major entrepreneurial economic growth. If we don’t get it right from a public policy stand point, this country will be in serious trouble within the next twenty years as entrepreneurial activity may not reach the levels we need to move the economy into its next period of long-term growth. The old base of our economy is well into its decline and cannot carry us forward.Our future is being developed by a new generation of entrepreneurs. Not many will create companies that rival the old Fortune 500 in size, but that may not be necessary. Large public companies are not the only basis of growing an economy, and in fact, we may see a greater dominance of privately held businesses that create the foundation of the new economy. Wealth may be more broadly controlled. But unless we drastically change our approach to economic policy, the future may not be as vibrant and successful as the past 100 years.
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Armand Rousso on June 10th, 2005 4:09 am
At the heart of the difference between a small and a big company is the difference in the culture and strategy which the enterprise engages its competitive and operating environment in.
A small entrepreneurial organization is proactive and views the external environment as full of new opportunity.
Traditional large corporations are defensive and view the outside world as a series of threats to the core business. Its tough to get them change their culture. When I worked with large businesses, I would explain in detail what changes were needed and what it would take to make these changes. Inevitably, I would get one basic response from the top management: “We’re not the problem. You need to make our managers more entrepreneurial.”
I sometimes feel small is better than big. It has a trajectory of growth to tread. It has a path ahead on which it hasn’t gone down before. It has a promise for a better tomorrow. It has hope and that adrenaline push with every milestone it crosses.
Armand Rousso
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