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The Fear Factor

Lifestylepreneur:

Fear! All of my self-employed clients and everyone I talk to who has made the leap vividly recall the fear and doubt they went through as part of their journey. Clients who are still on the fence struggle with the fear of the unknown: ‘What will happen to me if I leave my safe job?’ they say — to which I always say, ‘What will happen to you if you don’t?’

Almost every book about starting your own business will walk you through the nuts and bolts, but hardly any will discuss the inner journey in any depth. And it’s the inner journey, let’s face it, that has the potential to trip us up far more than not having the shiniest marketing materials or the most polished elevator speech.

One book that does offer guidance and support through these tricky waters is Suzanne Mulvehill’s Employee to Entrepreneur: The Employee’s Guide to Entrepreneurial Success. It’s loaded with great exercises and stories from Suzanne’s own journey, as well as those of her clients’. I highly recommend it.

   

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