The Race to be Second

August 30, 2005 by Dane | 1 Comment
In Execution, Ideas

David V. Lorenzo:

I have always been a big fan of being second to market with a product, service or an idea. I find that the first mover advantage can be overcome by a person or company who watches carefully and corrects the mistakes made by the first mover.

Now you have a better product and you can take advantage of the recognition of a need (more appropriately the “wants�) for your product in the market.

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