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The Just-Right Business Plan
Jennifer Lawton in Entrepreneur’s Byline:
For entrepreneurs who don’t have a plan, it’s OK! But… don’t just wash your hands of it. In the early days, when NDA had a “no-plan plan,” that might have been too little. Now that we have many plans, perhaps that is too much: we need to make sure planning doesn’t overtake performance.In other words, entrepreneurs need a just-right plan, one that’s not too hot, not too cold. That means if you aren’t sure of your goal, particularly at the beginning, it’s OK not to have a road map. I think you can do a lot with a company prior to working from a formal plan–but there isn’t any guarantee that you couldn’t have done more by starting with one.
A lot of planning comes down to how you think, a personal preference for order and its priority in your mind and in your life. While a plan can make order from chaos, it can also restrict it. And in the Lawton view of the world, you need some level of chaos to recognize opportunity.
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Create a Business » Blog Archive » Create a Business Plan on May 20th, 2006 10:03 am
[...] Dane Carlson of Business-Opportunities talks about why some companies fail in creating their business plan, how to write a business plan, the “Just Right” business plan, and gives a template for writing your own business plan. [...]
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