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Ignoring the Competition Can Be Deadly

Jeff Cornwall:

Those who read business plans on a regular basis begin to see certain patterns that immediately send up red flags. One of the most common that I see is a when the entrepreneur downplays, or even dismisses their competition. Sometimes it is due to lack of careful research, sometimes it is due to tunnel vision, sometimes it is arrogance, and sometimes it is due to denial. But whatever the cause, ignoring the competition is most often deadly for a new business.

via Ken Dyck.

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Comments

  • Dane,

    I gonna have to start charging you a proofreading fee.

    The title:
    Ignoring the Completion Can Be Deadly

    Completion = Competition

    Bob

  • Definitely!

    The truth is, though, that typos can be EXCELLENT seo.

    But I just thought of that… I didn’t plan it that way.

    I’ll fix it. Thanks for the comment.

  • [...] Ignoring the Competition Can Be Deadly [...]

  • As the saying goes if you don’t take care of your customer someone else will. Every business has competition, even if it is with there owne customer doing something for themselves in the case of services or not using a peticular kind of product. Business should embrace competition as it will most often make there product or service better, or create a better salesforce, support department or even the mental toughness of an orginization. Just watch any sport or competition an watch the motivation it provides to most of its participants. Ebracing competition does not in itself give you any advantage but by recognition and studying their combined strenghs and weakness a plan can be put in place to effectively gain your fair share of the market. Or maybe a little more. LOL

    Digichex
    Rick Zeien
    Founding Member

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