Sarah Bosch continues her reviews this week, with a look at Barry Moltz’s You Need to be a Little Crazy: The Truth About Starting and Growing Your Business.
A lunatic is defined in the dictionary as someone who is insane or eccentric. Additionally, a lunatic is often described as wildly and giddily foolish. That’s right. To start a business you must be nuts.
Admit this and you have made a good start. But you need to be a certain kind of lunatic. You need to be a lunatic who has a steadfast long-term belief in her vision — a lunatic who will try anything, ask anyone for anything, and see everyone as a source of help. You also need to be comfortable being alone in your beliefs because the only thing others will agree with you on is that you are indeed crazy.
Starting up a new business venture is exciting, difficult, and yes, even a little crazy. This is the premise for Barry Moltz’s book “You Need to be a Little Crazy: The Truth About Starting and Growing Your Business.â€? Mr. Moltz takes us through past attempts, failures, and successes to show what it takes to turn passion — the original driving force – into satisfaction, and hopefully a little success to boot!
At times serious, insightful, or humorous, this guide is full of anecdotes, stories, quotes and lessons from many experienced entrepreneurs that address what it takes to make it, from a realistic I’ve-been-there perspective. Barry urges us to remember that passion will keep us going, that the path to success usually isn’t a straight line, and that there is no perfect idea.
The thing this book does best is to offer up a heavy dose of reality. Entrepreneurship is not a tourist industry and those who wish to pursue it need heaping amounts of patience, tenacity, and courage, but it is the possibility of fulfilling a lifelong passion that makes the journey worthwhile.
Once you understand the obstacles that await you, you’ll be prepared for them when you arrive. After all, entrepreneurs at any stage of business have made success possible. Passion is a leap, but Barry Moltz reminds us that we are not alone in the journey.