Archive for November 11th, 2005
Is Your Business Ready To Franchise?
Entrepreneur: How would a smaller, lesser-known concept know if they should franchise? It depends on the person’s experience, but for us, what a franchisor brings to the table is his experience. One of the things a franchisee is buying, in a very soft way, is that the franchisor has made mistakes and survived it. The [...]
→ seekerscoffeehouse.com Seekers® is a faith-based business opportunity that offers a place for specialty coffee, quick-serve food, merchandising, live entertainment and a wholesome, family friendly environment. The Seekers® Coffee Houses model blends a coffee house, a café, a meeting place, and a music event venue together into an inviting and upscale space. The original coffee [...]
Niche Marketing: The Little Black Dress
Lucy MacDonald: The Little Black Dress Shop in Toronto is a great example of niche marketing. The owner Jay Barrigar has focused on what most women need in their wardrobe – a black dress for dressy and/or evening occasions. She got the idea from The White Shirt Shop. Create an expertise or develop a speciality [...]
The 7 Irrefutable Rules of Small Business Growth
Sarah Bosch continues her reviews this week, with a look at Steven S. Little’s The 7 Irrefutable Rules of Small Business Growth. For years, I’ve immersed myself in the study of business growth. Who does it? Why do they do it? Why does this owner make it work and not that one? What do the [...]
