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No Selling in Network Marketing?

You’ve seen the web sites and you’ve probably heard the streaming audio sales pitch…

No Selling!
Not MLM!
$3,000 a week from home!

The next time you see one of these sites, you can pretty much bank on the fact that they are MLM and the average guy makes $3 a week. We will discuss those things in another post because today I want to discuss the selling (or lack there of) aspect of MLM.

I know a bunch of Network Marketers that love to compare their business to McDonald’s. These are the “buy from yourself and teach others to do the same” team. It’s funny because McDonald’s doesn’t operate in this manner. McDonald’s doesn’t keep their doors shut to customers, encouraging the crew to eat hamburgers and teach other crew members to do the same. McDonald’s opens their doors to customers!

Network Marketing should start with the product, which is why I recently started working with a Seattle area Biotech company called Oasis LifeSciences. Oasis LifeSciences markets their unique science driven products through Network Marketing.

The whole concept of Oasis LifeSciences is to give out a sample product to people and let them try it. This technique, while simple, is the key to Network Marketing for the average person. The average Network Marketer may not have the influence to “posture invite” 15 people over to their house for a secret meeting, but he or she can hand out samples and ask people what they think.

- Ty Tribble, author of MLM Opportunities Blog and guest author here.

   

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