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Mail That Caters To Kids With A Side Of Education

Sher-Lee’s kids were intrigued by the idea of receiving mail but, unfortunately, they almost never received any. Inspired by their interest, Sherri-Lee formulated a business that would deliver postcards to those kids who loved to receive mail.

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35 Minute Video: How To Make Facebook Make You Money

Facebook Fan Pages are changing marketing for the better. Watch this video and find out how.

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Fact Or Fiction: 9 in 10 New Business Will Close In The First Year?

Closed.   Photo by Jasoon.

Greg Balanko-Dickson:

There is a myth from the 1990’s that stated 9 out of 10 businesses close in their first year. The US Small Business Administration still gets calls every year from people looking for the unknown source of the 9 out of 10 sound bite. The myth persists partly due to a widely held belief that business closure is always considered a negative event.

Dun & Bradstreet (D & B) data from the same period shows a much different picture:

  • 76 percent of new businesses were open after two years.
  • 47 percent after four years.
  • 38 percent after six years.

Photo by Jasoon.

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Comments

  • Hi Dane: Thanks for posting this on your blog. That totally bogus statistic is one of my pet peeves about how business websites use it to scare people to buy their products. The failure rate according to D&B is still high – but not nearly as severe as that 9 out of 10 falsehood.

  • The person who really made this statistic popular was Michael Gerber in his book ‘The Emyth’.

    He used the statistic to support his theory that the reason most businesses fail is because knowing how to do the work is very different to knowing how to run a business that does the work.

  • Maybe (possibly) I’m wrong but I think that saying was specifically for HiTech companies.

    Still, I think it’s impossible to make such a general statement. The ratio would change depending on country and time.

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