Archive for January 12th, 2006
Affiliates Are Entrepreneurs, Too
Marketing Sherpa: Claud Dorton, a gruff white-haired gentleman who says “I’m so old I was in high school when they invented the Univac,” bought a used PC for $290 in 2000. His retirement income was too tight to stretch to a dial-up account (in fact he didn’t even have a working phone line). So he [...]
Joel Spolsky: Don’t start a business if you can’t explain what pain it solves, for whom, and why your product will eliminate this pain, and how the customer will pay to solve this pain. The other day I went to a presentation of six high tech startups and not one of them had a clear [...]
How To Investigate A Business Opportunity
Steve Stanley: Thinking of starting your own business this year, but don’t want to launch a business completely from scratch? Then consider a business opportunity often referred to as a turnkey business. With a business opportunity package you are purchasing a system of doing business that often comes with an instructional manual or a video. [...]
Business 2.0: Ask someone in your office to give a speech to colleagues, and he might get the jitters. But dare him to pick up the phone and pitch a business deal to a total stranger, and he’ll probably go into hiding. Nothing triggers deep-seated fears of rejection quite like the dreaded cold call. In [...]
Mary Schmidt: “Small Business� “Mom & Pop� “Home town businesses� These folks generate almost all the jobs in the U.S. and pay most of the taxes (Big companies in many cases pay no taxes, and the percentage of those that do continues to decline.) And, yet, the “little people� often don’t get much respect. Why? [...]
