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I just read a profound post on Seth Godin’s Blog … read it here.It made me realize the reason for cold calling: You cold call because modern self-marketing wasn’t possible when cold calling was invented. And yet in this wonderful Information Age, everyone is still doing it….
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David Newman on July 7th, 2006 2:50 am
Whoa, whoa, whoa!!!
Why is nobody calling out the elephant in the room? Don’t you have enough personal experience with cold
calling to realize that it’s an insane waste of your time – REGARDLESS of what ‘most people’ do in your industry?
I would encourage EVERYONE to download “Cold Calling is a Waste of
Time!” for free from my website. It’s 69 pages of smart ideas that blow up – once and for all – the myth that cold calling is anything BUT a total and utter waste of time.
Download your copy now from The Small Business Marketing Center:
http://snipurl.com/sbmcfree
– David | 610.527.5325
Marketing help for money:
http://www.unconsulting.com/marketing.php
Marketing help for free:
http://snipurl.com/sbmcfree
andrea on July 16th, 2007 2:32 pm
Could not agree more, after recently retiring from the mortgage industry; the painful long hours of cold calling was like beating your head against the wall.
Jay Hamilton-Roth on July 16th, 2007 7:57 pm
If you sitting around and waiting for the phone to ring, than cold calling is something to do. Better yet, of course, is to spend your time figuring out how to talk about what you’re selling, find out who needs it, and get in front of them.
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