With all the emphasis on online marketing, most people are probably forgetting one of the most powerful means of advertising available.
I’m talking about classified advertising in newspapers. Most people are aware of what you have to do to place an ad in a daily or weekly newspaper, but did you know there are companies that will place your ad in literally hundreds of papers with circulation’s in the millions for pennies per ad? Instead of paying the ridiculously high ad rates newspapers charge for a single classified, you can get that very same ad placed in hundreds of newspapers for pennies. Usually about $0.20-$0.30 per ad.