PR seems like the type of business that couldn’t be franchised, but Richard and Christine Shock have developed a proprietary three-tier system that they say benefits both franchisees and their clients. “It’s a differentiator in the market, and enables franchisees to address the specific needs of any size client, from entrepreneurial startups to established companies,” says Richard, president of the Hopkinton, Massachusetts-based company. Shock PR launched their franchise arm in 2005 and are currently working with their first potential franchisees. Shock says ideal candidates will have some PR experience and exposure, either by working in the PR field or related fields like marketing and the media.
Contact Information
Shock PR International, Inc.
34 Hayden Rowe Street, Suite 110
Hopkinton, MA 01748
Tel: 508-435-0900
Fax: 508-435-5632
E-mail: franchise@shockpr.com
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