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Competing With Wal-Mart? Try Raising Expectations — and Prices

Welcome to Walmart.   Photo by jaredigital.

Jim Hopkins:

Neighborhood grocery stores are as scarce as hen’s teeth — even in densely populated cities like San Francisco — as Wal-Mart, Kroger, Safeway and other big chains grind independent grocers into dust.

That’s why I’m so intrigued by the little Bi-Rite Market near my house, which about 10 years ago turned itself into a high-end specialty grocer along the lines of Zabar’s in New York.

Photo by jaredigital.

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