This is a story about how 2 enterprising web developers quit their jobs at CNET Networks and built an enterprise level community driven site (boompa.com) complete with all the modern “web 2.0″ bells and whistles in almost exactly two months on the smallest possible budget with open source software. It covers the planning, technology, accounting and business decisions we made along the way and is meant to be an honest portrayal of the realities of opening up your own shop and what you will need to do.
via Noah Kagan, who points out these highlights from the article:
- Going to a bookstore to see which magazines have a lot of publications but a weak online presence. Realizing they can get ad dollars from those companies.
- Calling competitors to see how much they are charging for ad space and availability.
- Outsourcing legal and business creation work to lawyers to save time.
- Not taking any VC money until the business has grown.
- Locating near a college area for possibly cheap labor.
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