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Dead Start-Up Walking

Dan Marques:

Few things are sadder for me than to see a new company that you know is going to die, they just do not get it. You may even make a few attempts to try and steer them in the right direction, but the owner gets angry and since they are the entrepreneur they know what is best for their company. Fair enough, but soon your location will be for rent again.

I am referring to a new coffee shop in my hometown. They opened it with minimal renovations, equipment, and signage. Fine thats great for bootstrapping, but it has no atmosphere. They have a minimal product offering, not price competitive, limited hours, and the principal owner is not very friendly.

Photo by Kevin Day.

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Comments

  • most of the time people think they can but when they got there, they’ll realize how tough they were being in to.

  • it’s really easy to assume that you can, but hard to keep it.

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