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The Web 2.0 Exit Strategy: Sell It on Ebay

kiko_example_calendar

Business Logs:

Kiko, an online calendar application incubated by Y Combinator, is up for sale on eBay. The starting price of $49,999 has not been met yet, so we’ll see how it goes.

Traditional exit strategies for companies include being acquired or an IPO, but that’s normally for companies that have at least an inkling of an idea about how to make money. Unfortunately for many “Web 2.0″ companies (like Ajax homepages, Ajax IM clients, online calendars) it’s a tough proposition since what they’re offering is essentially free somewhere else and has been for many years. People who start these types of companies are banking on the idea that users would be willing to pay for the convenience of having a traditional desktop application available online, but it’s a harder sell then they imagined.

   

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