Thomas Antony has a interesting idea about how marketing and selling ethnocentric bracelets:
Everyone knows the Livestrong Lance Armstrong bracelets right? I actually did some research in some producers of these bands and you can buy a bulk of these for pretty cheap.
Now the idea is this. Create these bands to meet specific target markets like the African American community, Irish community, Gay/Lesbian community, the possibilities are almost endless.
Amazing opportunity for only $500 in an industry that is prime for sales.
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