Niche Biz: Sick Day Calls

October 25, 2006 by Rich | 0 Comments
In Humor, Ideas, Niche


The Orlando Sentinel:

We’ve all been there before. In need of a mental-health day. In need of a couple more hours to sleep off that horrible hangover. Or just plain in need of a day away from thinking.

But who wants to wake up at the crack of dawn to avoid talking to the boss and pretend to sound sick?

Now you can plan in advance and leave the early mornings to a message service — call in sick from any place at any time.

Alan and Jill Lougher of West Palm Beach, Fla., launched Call-in-sick.com Oct. 1 as a “cool gimmick” to promote their new business, a message broadcast system. Four days later, their Web site was swamped with requests.

The service allows the caller to record a message and even re-record to get that perfect sick-sounding tone. Pick the day and time you want the call delivered, dial your boss’ phone number and the message will be delivered. If the boss has caller ID, it will show the number from whatever phone you dialed the service.

Lougher estimates his site receives 10,000 hits a day, from all over the world. He hopes the interest will translate into customers for his real business, Group2call, which allows callers to contact friends, customers and co-workers with one phone call. For example, a Little League coach can cancel practice with one call to the entire team instead of making individual calls to each team member, Lougher says.

Photo by call-in-sick.com.

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