eBay Express Not Living Up To Hype
We admit it. Back in January we jumped aboard the newly announced eBay Express (EE) train along with many of eBay’s top sellers, convinced that eBay was really on to something. EE would fill the gap in eBay’s business expertly, we reasoned, in that it would provide the marketplace exactly what was missing from the eBay shopping experience. EE would provide a place to buy new items, right away, from trusted eBay sellers. Buyers would be able to buy from multiple sellers, loading up their purchases into a shopping cart, just as they could do on many other ecommerce sites.
It seemed a cinch that EE would bring new users to eBay – those perhaps who were shopping on sites like Amazon.com and who were used to a more “conventional” ecommerce shopping experience. In the words of one PowerSeller, eBay Express would provide what we have been waiting for – it was to be the most important change since PayPal.
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