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From Everyday to Essential
Seth Godin has an excellent post today:
Halloween costumes are 70% off today.Last week, some of them were worth a crazed drive through traffic and a possible parking ticket.
The costumes didn’t change, of course–the moment did.
In the right moment, something goes from ordinary to precious. From everyday to essential.
Photo by feastoffools.
The moral of the story: seize the right moment!
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