Business Opportunities Weblog

November 26, 2006 by Rich Whittle | 2 Comments

Entrepreneur Daily:

Brian Jones, runs a rather unusual business venture–he sells lamps reminiscent of the one Ralphie’s father receives in A Christmas Story, with a base in the shape of a woman’s stocking-clad leg. Red Rider Leg Lamps, launched back in 2003, has generated sales of almost $700,000.

But Jones didn’t stop there. He took his love for the movie to the next level when he bought the actual house where it was filmed in Cleveland. Jones decided to turn the home into a tourist attraction for lovers of the film, with a museum and gift shop across the street.

Jones has restored the three-story, wood-frame house to its appearance in the movie and has opened it for tours. His hope is that it will become a tourist stop alongside the city’s Rock and Roll Hall of Fame and other destinations.

He’s unsure whether he’ll make enough money to cover his $500,000 investment, but as sure as a kid’s tongue will stick to a frozen flag pole, he’s committed to the project.

Photo by AP Photo/Amy Sancetta.

In Humor, Ideas | 2 Comments
Tags: Niche, Startup