Niche Biz: Quick Deliveries
Robert Pazornik says he can get you what you want, and he can get it for you now — for a price.
Pazornik, co-founder of San Francisco start-up LicketyShip, believes that online buyers will pay a premium for quick delivery. The company promises that its selection of electronics products such as MP3 players and print cartridges will arrive within about four hours after an order is placed on LicketyShip.com. Delivery is currently available only in the Bay Area.
LicketyShip is offering a service that seems eerily similar to quick-delivery companies such as UrbanFetch and Kozmo.com, which raised hundreds of millions in venture-capital financing during the dot-com boom only to fizzle out a few years later.
Instead of building its own warehouse and hiring couriers, LicketyShip partners with retail stores and delivery companies, then uses logistics software to select a store and courier to bring the product to the buyer.
The private company won’t release any financial or user numbers, but if it expands nationally, it’s likely to find a following among the rich, lazy and supremely impatient.
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