Archive for December 19th, 2006

Biz Holiday Gift

The Simple Dollar: When you’re bootstrapping a new business you look everywhere to save money. Here’s a list of ten pieces of software that are the cream of the crop of open source software for Windows. Not only is every piece of it free, almost all of them directly replace expensive software packages. 1. Firefox [...]

 

Entrepreneur Of The Year

Inc.com: Create Jobs, Eliminate Waste, Preserve Value. Those six words explain a lot: Why Ken Hendricks is worth $2.6 billion, how he came to be a walking textbook on identifying and exploiting business opportunities and why he is our Inc. Magazine’s Entrepreneur of the Year. Hendricks was a high-school dropout who joined his father in [...]

 

Top Five Overlooked Tax Deductions

Barbara Weltman at Inc.com: Many entrepreneurs overlook perfectly justifiable — and legal — tax deductions simply because they are unaware of them. To help you get started, here are the top five tax deductions that most small business owners often overlook: 1. Equipment expensing. Small businesses that are profitable can benefit from a so-called Sec. [...]

 

Opinions Can Be Powerful Sales Tool

The Wall Street Journal: When online gardening retailer Burpee.com began asking customers to post reviews of the products they purchased, company management imagined it would take several months to collect enough reviews to help boost the site’s business. But they reaped some positive results much sooner than they expected. After one gushing reviewer in early [...]

 

Everything Starts With A Click

ConversationMarketing.com: What’s a click worth? On the internet, everything starts, somewhere, with a click. So theoretically, you should be able to figure out what each click to your site is worth. Pick the worksheet you want to use to figure out the value of a click. Then compare it to what you’re spending, and see [...]

 

eBay China Shutting Down To Take on New Venture

eBay Inc is shutting down its main Web site in China and replacing it with a site that would be largely run by a Beijing-based Internet company, the Wall Street Journal reported, citing people familiar with the matter. eBay (nasdaq: EBAY – news – people ) plans to announce as early as today that it [...]

 

Courts Ruled in Favor of eBay In Big Day Out Case

The online auction house eBay has won a Federal Court case against the promoters of one of the country’s biggest music festivals over an anti-scalping policy. The promoters of the Big Day Out had hoped to beat scalpers when they threatened to cancel any tickets found to have been sold on eBay at inflated prices. [...]

 

Classic eBay VS Modern eBay

Is eBay a sales channel or a marketing channel? The difference is as a sales channel, you expect to make money. As a marketing channel, you expect to acquire customers for the best cost. Here’s how eBay has changed and why your strategy should change too. Classic eBay, or what I’ll call eBay 1.0 was [...]