eBay & Domino’s Partner Up for Treasure Hunt Deals
Domino’s Pizza is teaming up with eBay to create an online treasure hunt for clues leading to $9.99 “Buy It Now” offers for Apple iPods, flat screen TVs, and other prizes.
The “Anything Goes Deal” from Domino’s runs from January 1 to February 5. An offline component lets customers buy any pizza for $9.99. The online treasure hunt is an extension to that offer.
“As we continued thinking about value, we thought, why stop at pizza for just $9.99? Why not a DVD player or a computer? Maybe even a car,” Ken Calwell, Domino’s chief marketing officer, said in a statement.
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