New Invention Sends Velcro ‘Down the Drain’

December 29, 2006 by Rich | 0 Comments
In Ecommerce, Ideas, Internet, Invention, Niche, Startup


PRNewswire:

It’s the new way to open a slow-running drain - a velcro-tipped, disposable drain snake called FlexiSnake.

“It’s one of those ‘why didn’t I think of that’ types of discoveries,” says local businessman turned inventor, Scott Turner. “It may just replace chemical drain cleaners for bathroom drain hair clogs.”

Turner started his own company, FlexiSnake Distributing, and began test marketing the new invention this past summer in a local True Value hardware store and it sold more units than any of the 12 popular chemical drain cleaner products on the shelf.

FlexiSnake utilizes hook and loop technology to snag drain hair on contact. The patent pending, hair-snagging pad aggressively grabs drain hair and holds fast, providing the mechanical force needed to retrieve those tenacious clogs that drain cleaners fail to budge.

He also recently launched an e-commerce website selling the novel new gadget.

“I was surprised to find that two-thirds of the website customers were female,” observes Turner. “They no longer have to wait around for the apartment ’super’ or a lethargic husband to unclog the bathroom sink or tub,” Turner claims. “FlexiSnake is so small and light they just do it themselves.

According to Turner, the hair clog problem isn’t unique to the U.S.: “We’ve already had inquiries from Australia, England, Africa and Southeast Asia. Wherever people and modern plumbing exist you have hair clogs. It’s a vast worldwide market.”

Photo by FlexiSnake Distributing.

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