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Even Feedback Can Be Sold on eBay
Some eBay users may not deserve the stellar reputations showcased in their member profile.
A study from the University of California Berkeley shows that hundreds of the Web site’s users have artificially inflated their ratings by buying and selling good feedback.
The practice allows sellers to appear more reliable and therefore garner higher prices for their products. In some cases, sellers may be using the positive feedback as a ruse to lure and defraud unsuspecting customers.
Journal Gazette | 01/15/2007 | Inflated profiles found on eBay
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