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Entrepreneurs Find Market For History Trivia


Lansing State Journal:

Starting a business is a little bit like playing a board game. It takes a bit of skill and a whole lot of luck.

Take the trio of Sylvia Alexander, Bob Cavin and Germaine Redding. When they rolled the dice on their Test of Time Enterprises about 1 1/2 years ago, they had little more than an idea.

But with some strategy, hard work and a few chance encounters, they put their product on store shelves. The trio’s idea was an American history trivia game they eventually named “The Whole Story.”

The first order of 5,000 games, selling for $17.97 each, shipped to a southeastern U.S. retail chain for the holiday season. The partners also have a Web site.

It’s taken thousands of dollars and several years of planning and research for Test of Time to get to this point. And, the partners agree, there’s a lot more work to do.

Photo by Test of Time Enterprises.

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