Five Low-Cost Marketing Ideas
Growing companies trying to figure out how to make a splash in the marketplace sometimes pay consultants thousands of dollars for advice on the subject. And they get suggestions that will cost them even more.
But if you’re clever and ambitious, there are plenty of ways to get noticed without spending a bundle. If you haven’t tried these seven “guerrilla marketing” ideas, you’re not really trying:
1. Press Releases. Write and distribute press releases that are newsworthy, and send them to newspapers, magazines, and television and radio stations.
2. Trade Shows. Renting space at a trade show can be expensive, but the best shows are a great way to build your business.
3. The Internet. Establishing a home page for your business is relatively inexpensive and can reach many people.
4. Direct Mail. Direct mail results depend largely upon how much you’re willing to spend on finding your target market and delivering quality materials to them.
5. Yellow Pages. Most ads get turned into fishwrap within days, but consumers hang onto the yellow pages all year.
Photo by MSDesign.
adbdat - » Five Low-Cost Marketing IdeasBusiness Opportunities Weblog on March 16th, 2007 8:52 am
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Kare Anderson on March 19th, 2007 6:06 am
Dan & colleagues: If you do exhibit, here’s some tips on how to more more prospects closer to buying
Irene Rexlee on March 19th, 2007 5:02 pm
How about Article marketing or forum marketing? As in Singapore, those you mention is very expensive :(
Sunshine Empire on September 13th, 2007 3:51 am
There are many free sites to do articles and press release marketing. It doesn’t matter where you are in but you do need to contribute substantial content though
Beverly on December 9th, 2007 7:05 pm
Direct mailing with hand written postcards from the post office is a good way to have prospects respond which I have used.
Beverly
Jan Hegedus on May 30th, 2008 10:09 am
We had good success with a pre-printed offer postcard. This time we just want to get our name in front of the customers again. Thinking about getting blank cards from the post office and having my agents hand write them.
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