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Online Clothing Sales Outpacing Computers


Inc.:

For the first time, clothing surpassed computers in U.S. online sales, with online shoppers spending $18.3 billion on apparel, accessories, and footwear last year, Shop.org reported on Monday.

Online computer sales totaled $17.2 billion, followed by cars and auto parts at $16.7 billion, the report said.

The gains in online clothing sales were attributed to range of benefits and incentives, including free shipping, free returns and exchanges, and applications that allow customers to better view products on retail webites. Online clothing sales are projected to reach $22.1 billion this year, representing about 10 percent of all clothing sales nationwide, while total retail sales are expected to grow by 18 percent to $259.1 billion, the report said.

“Apparel retailers have overcome a number of hurdles to encourage shoppers to buy clothing and accessories online,” Scott Silverman, executive director of Shop.org, said in a statement. “Retailers are doing such a great job online that in some cases it’s easier to find and buy clothing on the Web than it is in a store.”

Photo by MSDesign.

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Comments

  • For any of you thinking about a “career” selling Cabi clothing: Because it would be impossible for the host/hostess to carry every size of every article, there will be many exchanges and returns. Inform your customers that they will be on their own during the return/exchange process. Inform them that their is NO customer service available after purchase. The customer is sent an email with printable mailing labels and is left on their own to handle the exchange. They are also liable for the shipping charges. There isn’t even a way to contact the company through their website. In my opinion, this is NOT a responsible way to run a business.

  • I know I buy a lot of clothing online. I especially like shopping at national retailers, like The Gap or Banana Republic so that if I have a return I can just head to the mall. It works out great. Clothes delivered to my door!

  • I love online shopping and recently started an online store with a business opportunity offered to anyone who is interested in a personal franchise which is another term for network marketing or direct sales. The start up cost is very small and you’ll have a mobile retail boutique ready to get started, combined with ongoing support and training, it’s a fantastic career opportunity for anyone who loves clothes, loves fashion, and want to be part of an up and coming ground floor company in the fashion business. Definitely check us out!

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