Mom’s Invention Keeps Pants In Place
Stylish women everywhere, take note: Leslie Wilkins has the cure for the fashion affliction known as “plumber’s butt.”
Perhaps you’ve experienced this horror. Those low-cut pants seem OK when you leave the house, without a trace of underwear or tushie-cleavage visible.
But by the day’s end, you’re doing the dreaded tug-and-pull, yanking those sliding trousers to a more appropriate position above the hips.
Wilkins’ invention – the isABelt – has solved that dilemma for those who refuse to give up their low-rises. The flat, transparent plastic belt adjusts to the waistband of a pair of pants, keeping them firmly in place.
“It’s such a simple idea that makes so much sense,” says Wilkins, 43, a mother of three from Armonk. “Somebody had to do it.”
Right now, the isABelt is available at 13 tri-state area boutiques.
And it’s already a hit with shoppers: Wilkins has sold 300 belts in less than two months.Photo by Mike Roy.
annalaura on June 26th, 2007 6:02 am
what a great idea! I hate seeing people’s stomachs and other bare skin.
John on June 26th, 2007 9:11 pm
Great Idea. There’s nothing worse than being mistaken for a vending machine and finding loose change in your undies!
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