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Storefront Not Necessary


Jewish Light Online:

Owning a business is tough. Raising children is even tougher, but Internet businesses provide more of a flexible time schedule, giving busy moms a little more leeway during their day.

On top of having three triplet daughters to keep her busy, Sara Zigman recently launched her new children’s furnishing business, Three Little Ziglets. Lori Huff is the business director and co-owner for Three Little Ziglets, in addition to being the mother of two daughters. Together, they make a great team.

Zigman and Huff decided an online business would work best and be the most convenient for them and their clients, rather than having a storefront business.

“The fact that we were moms really played into it, because if we had a store, we would have set hours everyday,” Huff said. “The Internet gives you a little bit more flexibility. It’s not less work but there’s more time flexibility that you don’t really have if you have a storefront.”

“It’s been wonderful, as a mom, doing this,” Zigman said. “There have been many late hours and many late nights. It has the beauty of still being able to do the stay-at-home mom aspects that we still want to do as well. We both volunteer at schools and luckily our kids get along extremely well. It’s kind of exciting for them also, to be able to see their moms create this business. They, frankly, have been our biggest cheerleaders.”

Photo from The Three Ziglets.

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