Many network marketers start their businesses with pure enthusiasm, enroll several of their friends, family and even a few cold prospects.
They enjoy success, get a few decent checks, and start to recruit more. Next, something odd happens. They watch their organizations bottleneck and begin to fade away. Frustration sets in, then apathy and soon, people begin to drop out of the business like flies.
Why does this happen? It’s because the organization has no system for duplication. The charm of a charismatic personality, the tenacity of a hard worker and other apparent advantages for this business do not duplicate throughout the organization.
To effectively manage this problem, smart network marketers implement training programs. Here are four reasons to focus attention on personally training your organization.
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